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Love Flutter - #QuirkyMe

LOVE FLUTTER BORING DATING

The objective of this campaign was to create a bold and cohesive advertisement that perfectly aligns with the current campaign while capturing the audience’s attention. Targeting quirky, adventurous individuals seeking online dating, the campaign taps into the pop-culture phenomenon of zombies—something fun, relatable, and unpredictable. With the concept "Bye, Bye Boring Dating," the print ad aims to break the mold of typical dating experiences, inviting users to embrace something more exciting and unique. The ad uses the thrilling, offbeat appeal of zombies to deliver a message that dating shouldn’t be dull and predictable, but rather an adventurous and engaging experience that stands out from the rest.

Print

Process and Inspiration