The Lost Bill
The Lost Bill
International Labour Organization
The Fair Pay Act was passed in 2009. Yet, the wage-gap still exists today at a staggering 22% between men and women.
We placed novelty dollar bills around locations where people would be more likely to find lost money, e.g. vending machines.
The bills contain a message highlighting the wage-gap disparity and an actionable CTA to www.ilo.org
School – Savannah College of Art and Design
Art Director + Copywriter - Jocelyn Morera (Me) & Rushil Nadkarni
